Tag: press releases

press releases from jade and zelda

How Are Digital Humans Evolving AI Influencer Marketing?

July 12, 2025

Over the past few years, digital humans have been making their mark on the marketing industry.

Jade and Zelda, LLC, a Los Angeles-based company, has been using storytelling and innovative AI technology to create a diverse range of adaptable, cost-effective digital humans for various media formats, such as immersive technologies and YouTube videos.

Their digital humans have personal histories and interact with one another—and with people in the real world. Their signature digital human, Chef Jade, has a blog, a YouTube channel, a newsletter, and a mission to provide at least 100 meals every week to food-insecure people around the globe.

Has this concept caught your interest yet? When we (virtually) sat down with Brandon Ross, CEO of Jade and Zelda (J and Z), we couldn’t wait to hear more.

So, what does your brand need to know about Jade and Zelda, and how can you use digital humans to maximize the potential of your marketing, PR, and influencer campaigns?

Find key details about the company and concept here.

What Is a Digital Human?

You’ve likely heard about AI avatars, AI influencers, and voice clones. Lil Miquela is a great example of an AI influencer who was created completely for the digital space. She ages, hangs out with celebrities, and is featured in campaigns for powerhouse brands like Prada.

Shudu is the world’s first AI supermodel, and she’s already graced the cover of Vogue.

These are just two examples of AI influencers. There are plenty more. And while these computer-generated influencers are in high demand, they don’t come without their share of criticism.

While digital humans can also be considered AI influencers, they’re so much more. You’ll get to know Chef Jade and the other digital humans J and Z has created in this blog, but let’s start off with some key differences that make them stand out.

 

Read more: https://www.modernspeak.co/stories/digital-humans-evolving-ai-influencer-marketing-jade-and-zelda-interview

Announcing Naveen

March 4, 2024

NEW YORK – March 4, 2024 — Jade and Zelda, LLC (J & Z) a leading innovator in virtual human technology, is thrilled to announce the launch of Naveen, the newest addition to its virtual human lineup. Naveen, a skincare expert dedicated to natural methods, marks an exciting expansion of J & Z’s mission to create virtual beings that serve as powerful tools for brands to connect with their customers.

As the second Virtual Human from J & Z, Naveen represents a leap forward in personalized skincare experiences. With a focus on natural skincare methods, Naveen is poised to revolutionize the way individuals care for their skin, offering tailored advice and treatment plans to his fans. He joins his “sister”, Chef Jade in the lineup of next-generation Influencers, aimed at enriching the marketing experience for brands.

“At J & Z, we are constantly pushing the boundaries of AI technology to provide valuable tools across diverse industries,” said Tori Arnold, Chief Marketing Officer of Jade and Zelda, LLC. “With Naveen, we aim to demonstrate our ability to deliver personalized experiences that resonate with users, offering them valuable insights and guidance in their skincare journey.”

Naveen’s AI-powered website, https://naturalnaveen.com, serves as a hub for users to engage with personalized skincare content. From quizzes to saveable articles, tutorials, and individualized treatment plans delivered directly via email, text or push notifications, Naveen’s site offers a comprehensive and interactive experience tailored to each user’s needs. Furthermore, the website’s adaptive nature ensures that it evolves based on users’ interactions, providing increasingly relevant content over time.

“We are excited to introduce Naveen to the world,” added Arnold. “This addition to the J & Z universe exemplifies our commitment to innovation and user-centric design. Naveen’s site will officially launch during SXSW, where attendees will have the opportunity to witness firsthand the proprietary AI technology that powers each Virtual Human.”

Experience the future of skincare with Naveen by visiting naturalnaveen.com. Join us at SXSW to learn more about J & Z’s groundbreaking virtual human technology and witness Naveen in action.

About Jade and Zelda, LLC:

Jade and Zelda, LLC (J & Z) is a trailblazer in virtual human technology, dedicated to creating lifelike virtual beings that serve as valuable tools for brands to connect with their customers. With a focus on innovation and user experience, J & Z is committed to revolutionizing human-computer interaction through cutting-edge AI advancements.

© 2026 Jade And Zelda